As a leader in the ceramic tile, faucet, and sanitary ware industry that has captured consumer hearts for over 40 years… “COTTO” is preparing to redefine its role by launching a line of decorative products and materials in every aspect, while also creating an experience to communicate with designers and target audiences through two exhibitions that will change the perspective on using materials to elevate living standards under the concept of “Reimagine Living Refinement.” This includes a group of Highlight Products such as the INTEGRATED SINK WORKTOP by WORKTOP SURFACES by COTTO and the QUIL COLLECTION, which will be showcased at Architect '68 at Challenger Hall, Impact Muang Thong Thani 2568.

Additionally, the New Products group includes a transformation in the use of sanitary ware with COTTO BATHROOM, along with various models in the Smart Edition group to change the perception of automatic sanitary ware, making it easier and more convenient to use. COTTO THE SURFACE emphasizes the use of diverse surface materials under the COTTO brand in various spaces, including a new product category such as doors and windows, which will be displayed at COTTO LiFE Don Mueang from April 29 to May 4.

For this year's concept “Reimagine Living Refinement,” COTTO is not only designing new products but is also setting a “new framework of thought” for those in the design industry to reflect on the simplest ‘starting point’ by using ‘clay’ as the primary material for product development to enhance the quality of life while considering the environment. Many may not know that COTTO is one of the Thai brands that is on par with global standards in producing its own products from the very beginning, developing a unique clay formula to achieve products that are both high quality, preserving the value of nature, beautifully designed, durable, environmentally friendly, and equipped with comprehensive functionality, providing a luxurious feel like no other, starting with the first experience of Highlight Products.

Architect '68 @ Challenger Hall, Impact Muang Thong Thani (April 29 – May 4)

At the Architect '68 event in Muang Thong Thani this year, COTTO has transformed a space of 108 square meters, placing a red cube-shaped box in the center, symbolizing the essence drawn from the current COTTO logo to convey the connection of various perspectives in every dimension.

The event will showcase Highlight Products such as the INTEGRATED SINK WORKTOP by WORKTOP SURFACES by COTTO and QUIL COLLECTION, including demonstrations of new material technologies with detailed surface textures that meet modern design needs, enhancing the imagination for sophisticated home decoration in every space, divided into two zones: COTTO THE SURFACE and COTTO BATHROOM.

Zone: COTTO THE SURFACE

This zone focuses on presenting a combination of surface materials under the COTTO brand, including ceramic tiles, various types of stone and synthetic stone from WORKTOP SURFACES by COTTO, SPC flooring materials, luxury vinyl from LT By COTTO, and innovative surface materials like Clay Decor and Stone Decor.

Zone: COTTO BATHROOM

Led by the QUIL Collection featuring the QUINTA Basin, inspired by “krathong” (traditional Thai floating lantern), reflecting Thai culture and lifestyle with a rounded design and thin edges. The special clay production technology (Qrystalite) allows for a thin and uniformly curved basin edge, enhancing beauty while maintaining strength, available in three colors: Serene White, Nimbus Gray, and Timeless Taupe, to match various bathroom decors. It has received design awards both in Thailand and internationally, including the German Design Award 2024, iF Design Award 2024, DEmark Award 2024, and Prime Minister Award 2024.

Continuing at COTTO LiFE Don Mueang, a space designed to be more than just a showroom, allowing designers to experience new product lines while delving into the importance of materials to answer the question of how the ‘starting point of nature’ can create “a quality of life that goes beyond mere functionality.”

New Products @COTTO LIFE Don Mueang (April 29 – May 4)

At COTTO LiFE Don Mueang, there will be a showcase of New Products including COTTO BATHROOM and various models in the Smart Edition group that will transform automatic sanitary ware to be easier and more convenient to use. Another important group is COTTO THE SURFACE, with versatile applications in different areas, along with the introduction of ventilated decorative walls or FlowelPureTECH, an innovative Wall Decoration imported from Japan that combines superior beauty with advanced technology to create balance in every aspect of living, ensuring every breath is pure, and the COTTO ALUMINUM DOOR product line to meet the needs of customers looking for products that reflect their identity, with unique designs that can seamlessly integrate with mixed-use living spaces.

The exhibition is divided into a total of 8 main zones.

Zone 1: Reimagine Smart Era

Zone 2 / Zone 3: Reimagine Living Refinement

Zone 4: Reimagine Kitchen Refinement

Zone 5: Reimagine Bathroom Refinement

Zone 6: Reimagine Refined Variety

Zone 7: Reimagine Gorgeous Lifestyle

Zone 8: Club Reimagine

Transforming the showroom into a “Club Reimagine” space for design discussions, accompanied by a REFINE DINING menu and creative cocktails, concluding with music that enhances the evening atmosphere, RE-FINE THE RHYTHM.

All 8 Journeys will be conveyed under the concept “Reimagine Living Refinement,” inviting designers and those interested in ceramic tiles, faucets, sanitary ware, or various decorative materials to join in the experience and discover new perspectives that will refine living spaces.

With Panel Talks & Sharing alongside partners, featuring unique activities each day with Reimagine On Stage.

Join us in discovering new perspectives to inspire design at the “Reimagine Living Refinement” events, both exhibitions from April 29 to May 4, 2568.

Architect '68 at Impact Challenger Muang Thong Thani and COTTO LiFE Don Mueang

Registration is available at https://cotto-reimagine.paperform.co/

With shuttle vans from the Architect event in Muang Thong to COTTO LiFE Don Mueang: 14:00, 15:00, 16:00.

And shuttle vans from COTTO LiFE Don Mueang to the Architect event in Muang Thong: 10:00, 19:00, 20:00.